ASK Automotive Limited, India’s largest manufacturer of brake shoes and advanced braking systems for two-wheelers, showcased its latest innovations at the Bharat Mobility Global Expo 2025 – The Components Show, held at the India International Convention & Expo Centre (IICC), Dwarka, New Delhi. The event, running from January 18 to 21, 2025, highlights advancements in the auto ancillary industry and brings together industry leaders.
A key highlight was the debut of AISIN ASK India Private Limited, a joint venture between ASK Automotive Limited and AISIN Group, which launched innovative passenger car products for the Independent Aftermarket (IAM) sector. This marks ASK Automotive’s entry into the four-wheeler passenger car aftermarket across India, Nepal, Sri Lanka, and Bangladesh.
Focus on Technological Leadership and Market Expansion
At the expo, ASK Automotive demonstrated its technological prowess, strategic collaborations, and focus on diversifying its product portfolio, reaffirming its leadership in the auto ancillary sector.
About ASK Automotive Limited:
ASK Automotive is a prominent player in the Indian auto ancillary market, commanding a ~50% market share in OEMs for two-wheeler brake shoes and advanced braking systems. With over three decades of experience, the company specializes in critical safety systems and precision solutions, catering to both automotive and non-automotive sectors with a focus on EVs and exports.
Key Highlights of ASK Automotive:
Diversified portfolio in Advanced Braking Systems, Aluminium Lightweighting Solutions, and Safety Control Cables.
Four technical collaborations and two joint ventures with global leaders.
Strategically located state-of-the-art manufacturing facilities across India, supported by robust in-house R&D, Engineering, and Design Centres.
Long-standing relationships with leading Indian and global OEMs.